Job Description

Job Responsibilities:

Analyze organic search performance, website traffic trends, and SEO effectiveness
Monitor the impact of AI-powered search experiences, including AI Overviews (AIO) and Generative Engine Optimization (GEO), on website traffic and engagement
Utilize Adobe Analytics, Google Analytics, and Google Search Console to measure and report SEO performance
Collaborate with engineering teams and product owners to translate SEO recommendations into actionable development plans
Coordinate cross-functional teams to prioritize and execute technical SEO initiatives
Evaluate technical SEO solutions and assess their impact within existing web architecture
Drive implementation of SEO enhancements across multi-language and international websites
Track project milestones, timelines, and deliverables while ensuring quality execution
Support technical SEO initiatives including hreflang implementation, crawl optimization, site architecture, and site performance improvements
Manage relationships with stakeholders, consultants, and internal teams
Ensure SEO improvements align with user experience standards and business objectives
Develop reports, dashboards, and strategic recommendations based on performance data

Skills:

Strong experience with Adobe Analytics and Google Analytics
Hands-on experience with Google Search Console
Deep understanding of SEO performance measurement and organic search optimization
Knowledge of AI Overviews (AIO), Generative Engine Optimization (GEO), and evolving search technologies
Strong analytical and data interpretation skills
Experience with technical SEO concepts including international SEO, hreflang, crawl optimization, and site architecture
Understanding of web architecture, CMS platforms, and CDN technologies
Experience working in Agile/Scrum environments
Excellent stakeholder management and cross-functional collaboration skills
Strong project management, communication, and problem-solving abilities
Ability to present technical insights to both technical and non-technical audiences

Education/Experience:

Bachelor’s degree in Marketing, Business, Information Systems, Computer Science, or a related field preferred
3–5 years of experience in Technical SEO, Product Management, Web Analytics, or Digital Marketing
Experience working within enterprise-level or large organization environments preferred
Experience managing technical SEO or web development projects
Familiarity with CMS platforms, CDN solutions, and multi-language website implementations
Experience supporting international SEO strategies and digital optimization initiatives preferred

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